A new scientist article about global warming and its consequences in Europe is raising fears that Europe might enter a new ice age. Climate Change: Should Marketers Go on Working as if Nothing Happened? Not much to do with Marketing…
As described in Richard McManus’s post on Zdnet a flurry of new online applications are being developed – literally – as we speak. They are one of the occurrences of so-called WEB 2.0. Of course, one could sneer at that…
Collaborative work has firmly established itself in the business world. Is it paving the way for a networked economy? A mid-2004 IDC survey revealed that their focus group participants consistently voted web conferencing the most suitable collaboration and meeting tool…
Is Web 2.0 amoral? You already knew about Nicholas Carr’s famous article ‘IT doesn’t matter‘, which we have already commented on Visionarymarketing.com. Carr made his point very clear about what he thought about how strategic IT was to the business. …
Innovation process is often mentioned when innovation comes into play. Is it a mistake though? Do process management programmes (TQM, ISO 9000, Six Sigma,…) discourage Innovation? Such is the question posed by Mary J Benner, Assistant Professor of Management at Wharton…
If there is one article worth reading at the moment, it must be Nicholas Carr ‘s “IT doesn’t matter” which was published by the Harvard Business Review in May 2003. Its sharp criticism of today’s IT worship is devastating, and…
