Whether it’s music and AI, or innovation in the broad sense of the term, at Visionary Marketing we like to look back in time. A few days ago, while doing the housekeeping of some of our 3,000 articles, we rediscovered…
In recent years, Shopify has been leading the e-commerce game with a market share of 10.32% as of 2024. Consequently, they have embraced the ever-evolving technological landscape. From automated product descriptions to chatbot customer support, Shopify has undergone an AI…
Walking down the roads of strategic thinking for professional networking or business building, most of us would agree to name LinkedIn as a well-built pathway to tread on. What’s better than understanding the dynamics of LinkedIn as a professional networking…
What are the most outstanding new features of LinkedIn in 2024? Reid Hoffmann’s professional network was created almost 21 years ago (in May 2003) and acquired by Microsoft in 2016. Visionary Marketing invited Bruno Fridlansky to talk about this platform,…
How can a responsible marketer survive when the world around us is crumbling? Or at least when experts are telling you that it is. Three years to the day, the French association of marketers Adetem asked Visionary Marketing to join…
According to a recent Forrester report (How Generative AI Will Transform CRM), GenAI may have significant and beneficial impacts on Customer Relationship Management systems and practices. The real question is, however, how effective GenAI could be when it comes to handling…
What are the applications of geographic information systems? Following our discussion with Catherine Crook, we asked Floyd Bull to answer that question for us. Geographic information systems and their applications How did you get started with GIS? During college, I…
Product Information Management (PIM) systems are a driving force behind a good customer experience. A 2023 survey entitled “Elevating customer experiences with product experiences”, sheds light on how product information can greatly enhance CX. Virginie Blot, Product Experience Management evangelist…
Visionary Marketing spoke with Katja Graisse – co-founder of Balistikart, an independent digital creative agency – to discuss the Incognito AI Influencer Project.
Could Generative AI be a game-changer for photography and photographers? Photography has been around for over a century and relies on the creativity and expertise of photographers. But what will happen with the advent of generative AI applications that can…
