Ever heard of cookie pop-ups? It’s true that it’s hard to escape them. Following the 2011 Cookie Directive, sites have finally complied. But rather than deleting cookies, they have installed cookie pop-ups, which throw annoying messages at you and prevent…
So, what are the emerging employment trends in Europe? This week we got to talk back and forth with Jooble’s Talent Enablement Director, Anastasiia Khyzhniak. We were able to gain insights into the employment trends that are transforming the job market…
Let’s look at a major marketing misconception today: the more market data you have, the easier it is to do your marketer’s job. And thus to sell. Paul Millier, one of the world’s leading experts in B2B marketing, has explored…
Ever heard of Prompt Engineering? That’s what was at the heart of a keynote by Lee Odden at the B2B Summit 2023 that took place in Paris last June. As technology makes headway, more and more jobs may well be transformed.…
With our recent piece on Roblox, I thought it would be a good idea to take a step back and discuss marketing and the video game industry. With technology constantly evolving and changing, what does it mean to be a…
Phishing is a common practice, and businesses are not the last victims. It’s common to receive fraudulent messages in our mailboxes. These invite you to settle a non-existent unpaid bill, or to provide your credentials to “solve a technical problem”.…
LinkedIn Live has established itself in recent years as a must for online business-to-business events. In fact, we’ve organized many of them, in particular in partnership with Loic Simon of #SocialSellingForum (see here the page on the extended enterprise event…
With the release of Apple’s new Vision Pro AR-VR headset on the horizon, many companies are starting to take note. Roblox, The online gaming platform and game creation system, stands out amongst the crowd. Looking to take strides towards the…
Marketing is going through a major evolution, our jobs are changing, and marketing professionals will have to seriously ramp up their skills. After a 4-year hiatus, we had the pleasure of attending the 2023 Adobe Summit in London. The US…
The IT crisis is having serious consequences, and not just in Silicon Valley. But is it an IT crisis or a lack of innovation? For Alain Lefebvre, author of “La Crise de l’IT et comment s’en sortir” (Translated: The IT…
Photoshop Beta now includes Adobe Firefly AI art functions. These enable image manipulation by using artificial intelligence. Image-generating AIs have been at the center of discussions for quite some time, and we’ve been covering this topic on Visionary Marketing since…
Hubert Kratiroff delivers his three top tips for Web3 adoption by businesses. For some years now, people have been calling for a reinvention of the good old Web. That was the ambition of Web 2.0. But in reality, the fairy tale…
