A while ago Jean-François Fiorina delivered a speech on tuition fees in business Education, where he emphasized that education entails a cost. Once this fact is understood, it is wise enough to walk the roads of strategic thinking to timely secure funding…
Innovation in machine learning (ML) offers many benefits to business data analytics. Businesses are able to benefit from ML because the algorithms that are used make accurate, data-informed choices. According to Forbes, by the year 2020, the Internet will have…
What are the video marketing insights which will make you stand out from the crowd? Video marketing is incredibly powerful. Don’t believe me? I promise you, by the end of this post you will be converted. Not only that, you’ll…
Buying your new house online? You must be thinking I’m kidding you? Real estate and digital seem so far away from each other. Buying a house online is so absurd for some of you. We buy shoes, electronics, or earphones…
When was the last time you revised your LinkedIn marketing techniques? Are your current tactics working as well as you would like? LinkedIn has become the most powerful medium for connecting professionals throughout the world. In fact, it has over…
Here are six digital marketing challenges and how to overcome them. Digital marketing tools have brought marketing a long way since the days of placing a phone book ad, and nowhere is this progress more useful – and more underused…
How much of a threat to your business can NSEO be? In recent years, the marketing world has been shaken by a new phenomenon that has become a dirty word: Negative SEO or NSEO. The other words associated with NSEO…
How many social media accounts do you have? Most people have a Facebook page in addition to their Twitter, Instagram, and Snapchat accounts. Snapchat stole the spotlight a few years ago. Every since, they have been enjoying their huge growth.…
Can disruption be defined in a few hundred words? Whether in Silicon Valley, or basically anywhere else in the world, people talk about ‘disruptive innovation’ or simply ‘disruption’. Do they really know what it means? Or they are just trying…
Mobile commerce is the new shopping experience. During the sales season, we have all been receiving promotions and offers on our mobile phones. This morning, I didn’t have time to check out some interesting items from my computer, so I…
Digital transformation is a very trendy topic today. Companies claim to be implementing it, and sectors try, in vain, to resist to it. In fact, digital transformation touches many different sectors, such as banking, health and even agriculture. We expect…
Not a long time ago, we’ve all heard about the blogger Sam Cookney who lived in Barcelona and worked in London. This sounded like a weird thing to do. However, a lot of people have that exact same lifestyle today.…
