On June 25, I attended the Usefulsocialmedia conference in London, at the Marriott Regents Park. The first panel was dedicated to social media governance. “Everybody now has a printing press” , so that this creates huge issues in terms of Governance; anyone can publish anything, and to what degree should we “grant people permission”?
The Silicon entrepreneur explained that there are 2 main groups of hotel bookers. One is for people who have the time to book in advance, be it for business or leisure, whereas the other group is impulse bookers. These are the ones that Hoteltonight is catering for: “they are presented with last minute deals. Having an app in your pockets truly changes the way you think about hotels” Shank added.
[note: this is a guest post I did yesterday on behalf of the live.orange.com blog]
Where is Google plus at nowadays. Barely a year after its launch in Summer 2011, Bradley Horowitz, President product management at Google gave us an overview of where they are at and where they are heading … and evaded a…
Social marketing sounds like the age of Self “There’s people doing frightfully well, there’s others on the shelf […] this is the age of Self” Robert Wyatt Social Marketing: What if it were the Age of Self We’re in 2012…
A few weeks ago in San Francisco, I attended the fiftieth Blogwell presentation since the beginning. Laurie Shook is portfolio leader at Verizon, a leading US telecom operator. She is a product marketer who uses social media, not a social…
Is social media a gimmick or not when it comes to businesses? On May 16, I delivered a keynote at the Ronewmedia conference in Bucharest, the capital of Romania. Ronewmedia will actually change names, in order to become ICEEFEST,…
Mobility in retail industry: main security challenges and prospectsThis is an original guest post by Roger Hockaday (picture below and bio at the end of this piece), Aruba Networks. Aruba’s Atmosphere Corporate blog is dedicated to mobile devices. Aruba Networks…
This Yahoo! presentation kicked off my fifth Blogwell session (overall, this was the nineteenth session) since the end of 2008, time flies! This meeting took place in San Francisco in the beautiful Golden Gate Club venue in the Presidio park,…
This is the third Sugar CRM executive to be interviewed by visionary marketing.com. My first interview took place two years ago with Larry Augustin, CEO and founder of the CRM company, who is also one of the people who coined…
Joanne Jacobs was presenting today at Lincuplive, a great social media conference put together by our friends Celia, Glenn and Tim and today was a very special day. It was Joanne’s last UK appearance as she is returning to Australia…
