Why Blog writing is the slow and subtle art of pondering
Why is Blog writing is the slow and subtle art of pondering? A few days ago, I came across a piece on Bnet on which there was a mention of Sun Tzu‘s “the Art of War” in not very favourable…
Yann Gourvennec
Yann Gourvennec created visionarymarketing.com in 1996. He is a speaker and author of many books. In 2014 he went from intrapreneur to entrepreneur, when he created his digital marketing agency.Yann Gourvennec a créé visionarymarketing.com en 1996. Il est conférencier et auteur de plusieurs livres. En 2014, il est passé d'intrapreneur à entrepreneur en créant son agence de marketing numérique.
Hockey legend Mark Messier’s leadership lessons
Hockey legend Mark Messier taught us some great leadership lessons on May 10, 2011, in Bratislava, Slovakia. The guest speaker at that Orange Biznis meeting was the much revered Canadian Ice Hockey legend Mark Messier, who is now retired. Mark had…
Tyson Foods’ Hunger Relief Program – Blogwell presentation
Tyson Foods’ Hunger Relief Program is a very good social media business case. I was going through my files today and I found this old piece written after a Blogwell event which took place in New York two years ago. So…
Me and the Web: matters of no consequence – The Little Prince
Our friends from Likeminds in Exeter have asked me to write a little piece about me and the Web and it didn’t have to do with business matters, so there it is, with a few literary references of no consequence.…
Amex: members project social media case study at Blogwell
On March 29, at Blogwell, I attended that presentation by American Express Pepper Roukas, on the members project campaign. Amex has focused a lot about brand management on social media, but this particular business case is about how to drive business through…
Walmart social media and change management
Walmart’s Lisa Thurber presented her internal social media platform called mywalmart.com at the 2011 blogwell session which took place in New York City. Walmart, social media and change management Walmart social media numbers More than a million of registered employees…
Sabre holdings: the great community race on social media
On March 29 I attended the Sabre holdings presentation at Blogwell in NYC. a presentation by Susan Via, Manager Community Marketing and Engagement & Lorie Robinson, Product Marketing, Sabre holdings Sabre holdings: the great community race on social media Sabre…
Sujal Patel: EMC shares a joint ambition with Isilon on storage
EMC has just taken over Isilon and both businesses share a common understanding of where the storage business is going. On November 17, as part of our November US press tour, we went outside of Silicon Valley. We took an…
A look into Isilon’s software-driven plug-and-play approach to storage
Our second presentation at Isilon’s headquarters was dedicated to a closer look into Isilon’s software-driven storage solution and the visit of its lab. Brett Hestsel, VP of engineering, gave us a more detailed presentation of Isilon’s distributed storage architecture. Brett…
Emulex is driving convergence of networks in the data centre
Data and storage networks used to be separate, but thanks to Emulex and networks convergence, this is about to change. Our last but one visit in Silicon Valley on November 18 was with Emulex, and we were greeted by Steve…
Data Centre innovation: Nexenta is a kind of Linux for storage
On June 1, 2010, we paid a visit to Nexenta, to attend a company presentation on data centre storage innovation delivered by Jon Ash, VP of Sales and Marketing and Brad Stone, CTO. There are 30 people working for Nexenta,…
Social CRM: 3 stages of Social integration within sales force automation
Social CRM is a hot topic these days. A couple of days ago, I was able to talk to Jan Sysmans, director of product marketing at Sugar CRM in Cupertino, California. Jan was able to take me through a major…
