Blockchain: a disruptive technology for the financial industry
Web technologies started shining a few years ago. Now, they are being…
Visionary Marketing - Marketing & Innovation
Your digitally transformed holidays
We have discussed, explained and written over and over again how digital…
TOR is ready to strike a blow – Digital-me-up
Last week, I published an article on how Facebook studies user behaviours using data…
Can disruption be defined in a few hundred words
Can disruption be defined in a few hundred words? Whether in Silicon…
Can Chinese platform WeChat succeed in its global expansion?
Wechat is very successful in China but can it succeed in its…
Facebook’s new strategic move: 'Reactions' emojis
While Twitter struggles for its life, Facebook makes a big, smart, and…
About inbound marketing, translations and adaptations
Inbound marketing isn’t as easy as it may seem. We are currently working…
The secret behind a good social media marketing strategy
A lot believe that having social media accounts and publishing promotional content…
Online sales, fashion retail and digital: The Burberry case
What can we learn from Burberry in Fashion online sales ? I recently came…
Twitter: last breath or revival ?
Everyone on the Internet has been talking about Twitter’s premature death. A…
Why social media will never be like mass media
A lot of people confuse social media for mass media. This piece aims…
Mobile commerce is the new shopping experience
Mobile commerce is the new shopping experience. During the sales season, we…
Content marketing fundamentals for online success
A few days ago, I’ve had the chance to exchange and discuss…
Facebook Fatigue – Are People Ditching Facebook?
Towards the end of 2015, I was delivering a lecture to students…
Luxury and digital: a surprising love affair
Digital transformation is a very trendy topic today. Companies claim to be…
Why is WeChat so successful in China ?
This morning, when I woke up in Paris, I received an instant…
