B2B social networks: imagination is the limit
When it comes to B2B social networks, imagination is the limit. Yet,…
Visionary Marketing - Marketing & Innovation
Covid-19 threatening contact centres with extinction
Contact centres might be threatened with extinction. Covid-19 changed digital experiences for…
How to prove the impact of influence marketing to your CEO?
Convincing your CEO that influence* marketing has an impact — however obvious to…
Business valuation: how much is a business worth and how to find out
How much is a business worth? It’s a pretty common question, yet…
Have search engines become useless? And Google, in particular
Have search engines — and Google in the first place — become…
SXO: combining SEO and UX for a better online user experience
SXO is a novel digital marketing approach, or rather a new way…
The love-hate relationship between start-ups and PR agencies
There is some sort of a love-hate relationship between PR agencies and…
Video interviewing enhances market research
Video interviewing can enhance market research greatly and even take it into…
Digital-First: B2B Businesses Should Transition to a New Marketing Model
We’ve been urging B2B companies to transform digitally for many years. Now,…
3 challenges for digital workplace implementation in businesses
André Wei is one of Europe’s leading IT directors and the CTO…
Should brands and marketers leave social media now?
Should brands (and marketers) leave social media? That is the question. Social…
Instagram strategies: 4 B2B and B2C brands under the microscope
Instagram is big brands’ all-time favourite social networking tool but such strategies…
Video strategy: 3 top tips for success on YouTube, Facebook and TikTok
What are the winning tips for your video strategy on social media? Social…
Internet in Africa: Chasing Black Unicorns
Internet in Africa? Come on! I almost hear you thinking to yourself.…
What will be the future of content marketing for the years ahead?
What will be the future of content marketing? I’ve been practising content…
World Wide Web: 5 scenarios for the future of the Internet and business
The future of the World Wide Web and that of Net neutrality are…
